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Top 5 Quick Ways to Boost Online Sales for Your Small Business

Top 5 Quick Ways to Boost Online Sales for Your Small Business

If you are running a small business firm or a large enterprise, improvement is the key to success. You must make consistent efforts to make your business better. Great business owners and entrepreneurs always look for new ways to increase their sales which makes their company healthy and reliable. If your business is not doing well, you should ask questions to yourself about the business plan and strategies. Every business owner who has an online store wants to increase his sales and revenue as much as possible, but the question here is how? In this ultimate guide, I am going to share some ways by which you can boost the sales of your small business.

A Responsive Website

The popularity of smartphones and mobile devices are increasing rapidly. Since 2015, a responsive website is also a ranking factor in the Google's algorithm. In these days, over 60% of the web searches are coming from the mobile devices. It can provide a great user-experience across many devices and screen sizes, which will help you to encourage a visitor to stay on your website for a more extended period that can result in increased sales.

Use SSL Certificate

SSL is the short form of Secure Socket Layer which brings a layer of protection to a website. It will save your customer's sensitive data from going into the wrong hands. If you do have an e-commerce website using the right type of SSL certificate can help you to increase your sales and revenue. A site with an SSL Certificate builds consumer trust as it is imperative if you want your visitors to stick for a long time. Since October 2017, Google Chrome browser is labeling non-SSL websites as "not secure," so this type of label can harm your sales and possible revenue.

Call to Action Strategy

A call-to-action is an element of the page which encourages a user to take some specific action while reading the content such as subscribe to the newsletter or request for a callback. If you are getting a decent amount of traffic on your website, then the conversion rate is an essential thing to increase sales. A proper call to action strategy is a real need in this era, the end of the page can be a right place for a CTA which will urge your visitor to take action with the fresh information in their minds.

Use Testimonials

Social media is gaining popularity day by day, which means now your satisfied customers can provide you the feedback on many platforms. Publish these honest and real testimonials on your product and home pages. The inclusion of testimonials can boost your sales quickly, as it creates a sense of trust among your potential customers. You can also apply for ISO certification for your business; these professional accreditations will also help you to gain consumer's confidence. 

Accept Various Payment Options

In recent years consumers have more choice of how they pay for goods and services. You need to provide different payment options on your website. If you only accept credit and debit cards, then you may lose a lot of your potential customers. The last thing which can limit your business from growing is a customer who wants to purchase a product but abandoned the cart because you don't accept their feasible payment option. It can be a hassle to include many options, but it'll provide a great value to your business and sales.

 So these are the five best ways to boost sales of your small business quickly. Most of these tips are fresh and updated, proper implementation of them will bring a positive change in your business.

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7 Steps to Writing an Effective One-page Business Plan

7 Steps to Writing an Effective One-page Business Plan

Lots of things should be considered before the establishing and maintaining of business. As a business holder, the Business plan is the thing which you need at starter time of your business. A business plan is not the thing which you made once and keep it on a side. In fact, the business plan is required at each step of your business as you proceed. So, the business plan should not be too long because it becomes difficult for you to consider your business plan again and again.

If you think that your time will be wasted if you prepare a business plan than your thought is wrong because the business plan is the way through which you can determine the hidden aspects of your business. One page business plan is the best approach to describe the business plan in brief form as most of the business owners plan their business setup in Dubai through this.

1.    Investigate the market

You will design your business plan under the consideration of the circumstances of the market. So, you have to research enough the current trend of the market. You also have to understand the up and downfalls of the market because you will construct the business plan after the understanding of these. You can quickly follow the trends and demands of the market when you investigate the market and will be able to proceed your business plan.

2.    Strong company’s profile

Your company’s profile is the strength of your business so add it as an important part of your one-page business plan briefly. It’s the strength because all the investors will feel welcomed to invest money in your business if you hold an active profile of your business. Your company’s profile includes the average profits, the longevity of your business, projects of the company, popularity, customer following and much more.

3.    Get idea of your targeted audience

Customers or audiences play the crucial role in the success of any business. So, you have to get the complete idea of those people who will use your services or products when you launch your products in the market. Keep this on your one-page business plan so you can manage your services accordingly.

4.    Identify your competitors

Competitors are the real challenge for you in your business growth, so you have to identify your business competitors and assist the quality of their products or services which they serve to their customers. Try to build your products better than your competitors and monitor the aspect through which you can improve your outcomes and mention all these facets of success in your plan. 

5.    Pricing tactic

In which way you will set your pricing tactic matters a lot. As pricing strategy is the one through which you will make your products profitable and attractive for the audience as well. Manage the price indexing in such a way that you will achieve these two at the level of ease.

6.    Choose appropriate social marketing channel

Lots of marketing channels exist in this modern technological era, but you have to decide and choose most appropriate social marketing channel for your business promotion. You will grow and promote your business through the social marketing tactics. Understand the nature of your business and select accordingly and mention in your business plan.

7.    Financial plan

Your financial plan has importance because the new investors will like to see your previous economic history before they invest in your business. So, add this financial plan in your one-page business plan to make your business position clearer in front of the investors.Financial plan also helps you to improve your business as you will be able to built adjustments in your current strategies under the consideration of this policy.

Every business holder made some strategies to make their business successful and try to avoid those factors which affect the credibility of their business. Those business owners who maintain the one-page business plan for their business can touch the glory of the sky quickly so as compulsory point adopt this habit of managing a business plan for your business. Don't miss the opportunity for success by missing this tactic.

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