Best digital marketing agency in Lagos Nigeria & leading online advertising company

List of Trusted digital marketing agencies in Nigeria & leading online advertising companies in Africa

Tips for an effective advertising campaign

Tips for an effective advertising campaign

If you don’t advertise, nobody will know about your company, no matter how good and wonderful your products and services are.  If done poorly, advertising can become a huge money sink but if done correctly, advertising can be a wonderful investment for your business. The aim of any advertising program should be to effectively attract new customers and reach the largest audience.

Listed below are some important tips to help you execute and monitor your advertising program.

v  Establish an image

Too many advertisers do not work to build a consistent image and they are missing the chance to make an impression on customers. An image counts when it comes to promoting and advertising your products and services

v  Highlight your competitive advantage

Too many ads are clever but do fail to sell the specific benefits of the featured products or services. One of the keys to all advertising is to accentuate the pros of your company and know that factor that gives you your competitive edge.

v  Advertise in the right places

Do some research about your target market to determine and understand what they watch, read and who they are. Then advertise in the the right media to ensure that you reach your target audience.

v  Diversify

In the case with investing, you really do not want to put all of your eggs into one basket, spread your advertising dollars around by choosing a variety of suitable media for your audience target.

v  You have to spend money to make money

Advertising is not the place to cut corners because doing so will affect your sales. Successful advertising may cost some money, but that is because it works.

v  Don’t try to be everything to everyone

This does not work, it can spell disaster for your business.  Many business owners try to come up with ways to reach the market but know that no product or services will be appealing to everyone, therefore find your market and be everything you can be to that audience.



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Format for email marketing

Format for email marketing

Email is a common form of communication used for both personal and professional purpose.while email marketing could be seen as a way to reach consumers directly using electronic mail,and to develop relationship with potential clients. Email marketing tests and studies reveal that email marketing can effect consumer behavior,even convincing consumers to go to websites for more information. but here are some reasons why email marketing is seen by many as vital marketing tool.

COST:email marketing is cheap because costs businesses less than one cent per email sent to consumers and the rate of return a businesses from email marketing is high.

IMMEDIACY:the immediacy of email marketing can urge customers to buy within minutes of the consumer receiving and reviewing the email.Due to the immediacy of email a business can start seeing results within minutes of its email being sent.

GLOBAL:email marketing allows marketers to reach global buyers they couldn’t have. it opens up the line of communication between a business and a consumer,a form of two-way communication.

To get started, Alternative advert Ltd is here to help you with your email marketing campaign at an affordable price and less time.

Visit our site at

You can also call us on 08140806869, 012931183 for more details


Visit our site at

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10 advantages of online advertisement

10 advantages of online advertisement

Online advertisement is a form of marketing which uses the Internet to deliver promotional marketing messages to consumers, It includes email marketing, search engine marketing, social media marketing, and mobile advertising, it has become an effective and major medium for advertising and has replaced the traditional means of advertising such as television, radio, magazines and newspapers.

Listed below are ten advantages of online advertisement that has taken traditional advertisement off the line.

ü  Informative

ü  Better speed

ü  Affordable cost

ü  Easy to track

ü  Wider coverage

ü  Targeted audience

ü  Better branding

ü  Easy audience engagement

ü  Better ROI

ü  Flexible payment options

To get started with your online advertising campaign at an affordable rate and without much stress,

 Visit us at this site to register

You can also call us on 08140806869, 012931183 for more details.


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Secrets of online advertisement

Secrets of online advertisement

secrets of online advertisement is a creative and inclusive field unique in the business world.which could be defined as the science of positioning and creating brands and persuading consumers to buy them through messages in internet.

marketing online allows you to target specific audience and easily track return on investment,to be successful at internet marketing you must understand the essential secrets of internet marketing.     

these secrets include:






 To get started with your oniline marketing campaign, alternative advert is here to guide and help you at affordable costs.

call us now on 08140806869,012931183 for more details.

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