Best digital marketing agencies in Lagos Nigeria & online advertising companies

List of Trusted Social Media marketing agency & leading Internet marketing companies in Africa

Kachie to cause a disruption in the Nigerian Music Industry

kachie-single Kachie

Kingsley Onyekachi Elvis Aguguo aka Kachie is ready to disrupt the Nigeria music arena with his good music. His latest single hit titled: "BABY MARANMA" is already creating lots of buzz online, you can watch the music video on YouTube

Kingsley Onyekachi, a Nigerian musical artiste, and songwriter was born on the 25th December 1989 to a family of eight and hails from Imo State, Nigeria.

Kachie started writing songs at the age of 16, and through his strong involvement in his then local church choir, he learned the rudiments of music. Since then, he has had a strong passion to create music and become a world acclaimed musician that will make a major difference in his community.

He finally got his first chance to record a song in the studio in 2010 where he met a prolific producer ‘Deevee’ who is currently signed to ‘Konvict Music Cartel’...

 

Kachie has since paused his career in music, until 2013, when he had to go pursue his tertiary education. He has currently resumed his pursuit to fulfill his musical quest and so he is back full time in the studio creating more music.

Follow him on Social media 

Instagram

Facebook

Twitter 

YouTube Channel

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Recruitment: female marketing executive urgently needed

female-marketing-executive female marketing executive

VACANCY FOR FEMALE MARKETING EXECUTIVE AT ALTERNATIVE ADVERTS LIMITED

Alternative Adverts Ltd is a leading online advertising agency in Lagos Nigeria and one of the most recognized digital marketing agencies in Africa. We are rated No.1 Online advertising and Digital Marketing Company in Nigeria by Google search and other search engines.

We are recruiting for the following position;

1. Female Marketing Executive

Office Location: Surulere, Lagos

Duties of the Marketing Executive will include:

  • Identifies business opportunities by identifying prospects and evaluating their position in the industry; researching and analyzing sales options.
  • Sells products by establishing contact and developing relationships with prospects; recommending solutions.
  • Maintains relationships with clients by providing support, information, and guidance; researching and recommending new opportunities; recommending profit and service improvements.
  • Identifies product improvements or new products by remaining current on industry trends, market activities, and competitors.
  • Prepares reports by collecting, analyzing, and summarizing information.
  • Maintains quality service by establishing and enforcing organization standards.
  • Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; benchmarking state-of-the-art practices; participating in professional societies.
  • Contributes to team effort by accomplishing related results as needed.
  • Aiming to achieve monthly or annual targets.
  • Negotiating contracts and packages

Requirements for the role

  • Degree in Marketing would be an advantage as would CIM qualification.
  • Previous experience in a similar role.
  • Strong project management/organizational skills.
  • Ability to use spreadsheets to analyze data and spot trends.
  • Understanding of customer segmentation.
  • Ability to drive is an added advantage

Remuneration is attractive!

Note: All candidates should possess relevant qualification with nothing less than 2 years’ work experience

How to Apply

Visit https://alternativeadvert.com/jobs/ and fill the application form and submit your CV

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Social media marketing in Nigeria campaign cost best adverts rates

How-MuchDoes-SocialMedia-Marketing-nigeria-Cost

Social media marketing in Nigeria campaign cost best adverts rates and digital marketing in Nigeria price list.

Since Social media marketing in Nigeria is growing at an unprecedented speed and every day we get requests from individuals and companies asking for Social media marketing cost and best digital marketing price list in Nigeria.

We have decided to create some standard Social media marketing packages that can fit into the budget of companies and organizations of all sizes. As the leading digital marketing agency in Nigeria we have developed social media and digital marketing price list based on our many years of experience, and within each package, you would find the expected reach based on budget.

Carefully we have come up with this standard social media quotations that pay close attention to:

  1. Your Target Audience
  2. Location of your target audience
  3. Key Performance Indicators

 

BASIC PACKAGES

 

Social media marketing campaign

 

NO

SERVICES

DESCRIPTION

WEEKLY

MONTHLY

Expected Reach

1

Facebook Campaign

Facebook campaign, Sponsored posts drive user engagement and sales

N15,000

N60,000

400,000

2

Instagram Campaign

Instagram campaign, Sponsored posts drive user engagement and sales

N15, 000

N60, 000

400,000

3

Twitter Campaign

Twitter campaign, Sponsored posts drive user engagement and sales

N15, 000

N60, 000

250,000

 

 

       

SILVER PACKAGES

 

Social media marketing campaign

 

NO

SERVICES

DESCRIPTION

WEEKLY

MONTHLY

Expected Reach

1

Facebook Campaign

Facebook campaign, Sponsored posts drive user engagement and sales

25,000

N100,000

800,000

2

Instagram Campaign

Instagram campaign, Sponsored posts drive user engagement and sales

N25, 000

N100, 000

800,000

3

Twitter Campaign

Twitter campaign, Sponsored posts drive user engagement and sales

N25, 000

N100, 000

700,000

 

 

       

GOLD PACKAGES

 

Social media marketing campaign

 

NO

SERVICES

DESCRIPTION

WEEKLY

MONTHLY

Expected Reach

1

Facebook Campaign

Facebook campaign, Sponsored posts drive user engagement and sales

50,000

N200,000

1,700,000

2

Instagram Campaign

Instagram campaign, Sponsored posts drive user engagement and sales

N50, 000

N200, 000

1,700,000

3

Twitter Campaign

Twitter campaign, Sponsored posts drive user engagement and sales

N50, 000

N200, 000

1,200,000

 

DIAMOND PACKAGES

 

Social media marketing campaign

 

NO

SERVICES

DESCRIPTION

WEEKLY

MONTHLY

Reach

1

Facebook Campaign

Facebook campaign, Sponsored posts drive user engagement and sales

100,000

N400,000

3,400,000

2

Instagram Campaign

Instagram campaign, Sponsored posts drive user engagement and sales

N100, 000

N400, 000

3,400,000

3

Twitter Campaign

Twitter campaign, Sponsored posts drive user engagement and sales

N100, 000

N400, 000

3,000,000

 

Social Media accounts management

 

Social media account management

Social Media accounts management (Facebook, Instagram and twitter) minimum of 3 post per week

Account mgt

N70,000

 

Custom Plan (On the custom plan we customize a package to suit your budget, feel free to let us know your budget)

 

Social media marketing campaign

 

NO

SERVICES

DESCRIPTION

WEEKLY

MONTHLY

Reach

1

Facebook Campaign

       

2

Instagram Campaign

 

     

3

Twitter Campaign

 

     

 

Note: Please note that the reach are estimated, which means that you cannot get exactly the numbers listed, it could be more or less than the figures listed, lots of things determines the results like your price per click or impressions, you target with your ads etc.

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SME FAST TRACK 2018 WAS A HUGE SUCCESS,

sme-ft-1 SME Fast Track

Last week Thursday and Friday, 3rd May and 4th May 2018, Alternative Adverts, Nigeria’s leading advertising agency held her 2-day free digital marketing training and it was a huge success! Indeed, it was an atmosphere of learning where the trainers were excited about helping the students understand the ins and outs of digital marketing and the students were eagerly gleaning all the information they could get from the experienced tutors.

 

On Thursday, which was the first day of the training, students were trained on the fundamentals and advanced level of search engine optimization. From on-page SEO to off-page SEO, Keyword research and optimization, internet yellow pages, search engine marketing, Google ad words, site analytics and web conversion tools participants went home with an extensive knowledge on how to optimize their businesses and make it rank higher on search engines.

 

As if that was not enough, the Day 1 trainer, Mr. Emmanuel Nwafor, a Marketing consultant with 10 years plus experience in the industry, an Advertising and branding expert, social media influencer and Managing Director of Alternative Adverts Ltd covered the intricacies of Search Engine Optimization in his almost 6-hour full lectures.

By Day 2, the first trainer, Caroline Wabara, a Digital Marketing Consultant & Trainer covered Facebook and Instagram in full. She also touched critical aspects of social media marketing, content, and optimization.

Daniel Malik, CIO of Tradersball, came in for the afternoon section and dealt a hard blow on strategy, content marketing, and digital storytelling. Also, Mr. Nwafor rounded off the training by touching important topics on display advertising, email and mobile marketing.

All the classes were practical and interactive and all the participants had great stories to tell.

When asked about the training, one of the participants, Agbiboa Benjamin from Mosaug Consulting claimed that what was covered in 2 days was beyond a regular one week or one-month training. In his own words, he says the training was insightful and he enjoyed every bit of it

Not only was did participants gain insightful knowledge about digital marketing, there were also opportunities to network, share and of course we had, we also had a sumptuous lunch on both days and nice take-home packages.

It didn’t end there. Participants were also presented their hard copy certificates at the end of the second day and materials to learn from were shared with them.  In addition, they got email addresses and SMS contacts for them to kick-start their email marketing campaigns.

Punch, Nigeria’s leading newspaper came over to cover the event and interview the participant.

Will you be a part of the June SME Fast Track?  More details coming soon

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LET’S MAKE YOUR SMALL BUSINESSES BIG

display-advertising-services display-advertising-services

LET’S MAKE YOUR SMALL BUSINESSES BIG AND YOUR BIG BUSINESSES EVEN BIGGER.

Reach over 50 Million People Online Monthly at a very affordable Price 

 Find out how you can make 400% returns on your advertising campaigns using our platform.

Our Online advertising portal www.alternativeadvert.com is the Number one advertising portal in Africa according to google search, and it can help you reach over 50 million Potential customers/clients monthly at a very affordable price.  

Most of the major websites in Nigeria are connected to our platform and any advert placed on our website alternativeadvert.com will display on over 5,000 top websites and blogs simultaneously. Our Clients can prove this. 

You no longer have to be affected by the fluctuation in dollar rates while advertising on foreign ad servers, you can now place your adverts on multiple websites paying in Naira and not dollars yet reaching millions of people locally and internationally.

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Call Tracking Implementation and How You Can Succeed

Call-Tracking Call Tracking Implementation

Call Tracking Implementation and How You Can Succeed

If you’ve recently gotten yourself call tracking software you want to use with the rest of your marketing efforts, it can be challenging to find ways to ensure implementation, integration, and operations become smooth once your software becomes an active part of your campaigns. However, you don’t have to worry about starting your campaigns too late as this article will give you a quick heads up as to how you can make your call tracking implementation method work for you.

If you're still having doubts about your call tracking implementation, perhaps a few numbers ought to remind you of its benefits. MarTech numbers state that growth of mobile search may in fact generate as much as 73-billion calls to various businesses by the end of the year (2018). This is significant, as 79-percent of smartphone users do rely on searching for businesses and products locally for upwards to 89-percent once a week, and of those numbers 58-percent in fact search for businesses daily. If these numbers helped put to perspective just how call tracking implementation can help your business, here's how you can succeed with it: 

  • Tap into your mobile market: It's hard to deny that mobile is the "in" thing now, and this can be attributed to the desire of a global consumer-base to have easy access to things that make their lives easier. Given that smartphones can double as virtual assistants, access to online shops, easy access to contacts, and a means to "connect" with the rest of the world, it's not a surprise that a lot of people have become dependent on their phones. As such, inbound call volume has evidently increased, and this also came with the rise of consumers that are quicker to buy because of digital-based payments.
  • If your company is primarily a product or service-provider, tap into this mobile consumer-base in order to identify key variables that may influence or predict behaviors. When are popular and unpopular "buying hours," and what products are purchased during these times?
  • When are customers most contented, and when are they angriest? Why are they angry? What can you change in your operations to change this?
  • Integrate tracking into your campaigns: Your marketing campaigns may work across different media, but they have similar goals - create conversions. As such, you can actually use call tracking software such asto tap into your different media and keep track of statistics revolving around which medium generates the most leads, prospects, and conversions, and what aspects of those media make them popular choices.
  • This allows you to know which PPC ad, social campaign, billboard, and even banner ad attracted your audiences.
  • Aside from this, you can actually know which kinds of audiences are attracted to which brands. You can formulate a consumer "image" and build your services around fulfilling the needs of this buyer persona.
  • Get in with data-driven and keyword marketing: Search engine optimization (SEO) remains a challenging thing to conquer thanks to continuously-updated algorithms, but improvements in call tracking technology may allow you to tap into your company data and find ways to optimize keywords to your advantage. Instead of having a dedicated team of researchers, call tracking can actually do the appropriate data gathering for you.
  • Since tracked calls are assigned special phone numbers, softwares can actually track down to the tiniest detail which ad, word, or phrase have encouraged them to call.
  • This allows you extend the statistics you can gather here and integrate them into other parts of your campaign materials.
  • Get valuable marketing insights thanks to phone analytics: One of the most powerful tools businesses could use are phone call analytics, and using call tracking software to focus on gathering statistics from calls can give you a robust amount of data you can tap and take advantage of. Use this with online analytics, and you can actually gain a more holistic view of your operations.
  • With this much data you can actually see what's costing you and what's generating profits. You may even be able to determine what doesn't work and what you may eliminate to meet them.
  • You have other forms of data you can compare with your returns in order to give a better assessment as to why or why aren't your teams meeting their goals.
  • Click-to-call might help, especially if properly placed. You may think adding a "click-to-call" option to your website might be a bit too on the nose, but it appears readers do need the slight nudge to get in touch with your services. The same MarTech stats indicate that 70-percent of mobile searchers do rely on click-to-call should they want to directly connect with businesses they want to buy from.

The Takeaway: Long Term Planning Means Long Term Benefits

Perhaps what one can take away from the above tips is that when it comes to implementing strategies such as call tracking, it's important to understand one's objectives and long-term goals in order to make sure the strategy you wish to execute is something that can fit your parameters. Your call tracking software might be able to pull off a wide variety of tasks, but if it's not attuned to the kind of needs you company has, then you may have an inefficient software in your hands. Remember, call tracking implementation and how you can succeed in the long term depends on how careful you plan your execution today.

John Taylor

John is a long-time professional with over two decades of experience in analytics and communications technology. He works as the Senior Data Analyst at Fone Dynamics, a leader in call tracking, voice, and SMS communication. When John steps out of the office, he loves to spend time with his family and bike riding.

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Top 5 Quick Ways to Boost Online Sales for Your Small Business

Top 5 Quick Ways to Boost Online Sales for Your Small Business

If you are running a small business firm or a large enterprise, improvement is the key to success. You must make consistent efforts to make your business better. Great business owners and entrepreneurs always look for new ways to increase their sales which makes their company healthy and reliable. If your business is not doing well, you should ask questions to yourself about the business plan and strategies. Every business owner who has an online store wants to increase his sales and revenue as much as possible, but the question here is how? In this ultimate guide, I am going to share some ways by which you can boost the sales of your small business.

A Responsive Website

The popularity of smartphones and mobile devices are increasing rapidly. Since 2015, a responsive website is also a ranking factor in the Google's algorithm. In these days, over 60% of the web searches are coming from the mobile devices. It can provide a great user-experience across many devices and screen sizes, which will help you to encourage a visitor to stay on your website for a more extended period that can result in increased sales.

Use SSL Certificate

SSL is the short form of Secure Socket Layer which brings a layer of protection to a website. It will save your customer's sensitive data from going into the wrong hands. If you do have an e-commerce website using the right type of SSL certificate can help you to increase your sales and revenue. A site with an SSL Certificate builds consumer trust as it is imperative if you want your visitors to stick for a long time. Since October 2017, Google Chrome browser is labeling non-SSL websites as "not secure," so this type of label can harm your sales and possible revenue.

Call to Action Strategy

A call-to-action is an element of the page which encourages a user to take some specific action while reading the content such as subscribe to the newsletter or request for a callback. If you are getting a decent amount of traffic on your website, then the conversion rate is an essential thing to increase sales. A proper call to action strategy is a real need in this era, the end of the page can be a right place for a CTA which will urge your visitor to take action with the fresh information in their minds.

Use Testimonials

Social media is gaining popularity day by day, which means now your satisfied customers can provide you the feedback on many platforms. Publish these honest and real testimonials on your product and home pages. The inclusion of testimonials can boost your sales quickly, as it creates a sense of trust among your potential customers. You can also apply for ISO certification for your business; these professional accreditations will also help you to gain consumer's confidence. 

Accept Various Payment Options

In recent years consumers have more choice of how they pay for goods and services. You need to provide different payment options on your website. If you only accept credit and debit cards, then you may lose a lot of your potential customers. The last thing which can limit your business from growing is a customer who wants to purchase a product but abandoned the cart because you don't accept their feasible payment option. It can be a hassle to include many options, but it'll provide a great value to your business and sales.

 So these are the five best ways to boost sales of your small business quickly. Most of these tips are fresh and updated, proper implementation of them will bring a positive change in your business.

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Digital Marketing for Nigeria 2019 elections.

Digital Marketing for Nigeria 2019 elections.

Reach over 500 million Nigerians in 36 States and win thousands of voters in 2019 elections.

2019 election is around the corner. Dear politician, are you ready? The atmosphere is supercharged as the elections draw nearer. The competition is tougher than ever before between political parties and political candidates. Stand out in your political campaigns and reach hundreds of millions of Nigerians online and offline. Let the Leading Advertising agency in Africa handle your digital and outdoor advertising campaigns this election and be glad do you do.

For an election as hyped as 2019 elections, we recommend large scale multi-marketing and advertising to reach voters from different angles. We have put together several services and packages that will get you the reach, impressions, and connections you need to win that election.

  1. A.Digital Advertising Packages

 

  1. i.Online Advertisements on Top Nigerian Newspaper Websites and Blogs

Reach more than 200 Million people online at once.

Place your adverts on more than 5000 top newspapers and blogs from a single ad server. There’s no other campaign strategy that will guarantee you will reach hundreds of millions of people at once than this multiple display advertising strategy.

Alternative advert server, a leading advertising agency in Africa has made reaching large audiences much easier. Form our single ad server, you can reach millions of Nigerians through the most popular blogs and sites all over Nigeria. Some of these popular sites include:

punchng.com, guardian.ng, vanguardngr.com, premiumtimesng.com, dailypost.ng, leadership.ng, businessdayonline.com, bellanaija.com, informationng.com, hotnigerianjobs.com, dailytimes.ng, tori.ng, hottestgist.com, naijatechguide.com, misspetitenaijablog.com, citypeopleng.com, nigeriabusinessdirectory.com, nigerianbulletin.com, financialwatchngr.com and over 5000 other websites and blogs at an affordable price.

Here are our standard charging rates. You could get in touch with us for more custom packages.

  1. ii.Social Media Campaigns: Facebook, Instagram, and Twitter

Social Media is King! Social media is everything these days.   It’s impossible to have a successful online campaign without making strong impressions on Social Media.

In a world where everything and everyone is “online”, let’s help your campaigns stand out among other contestants.

We understand what your target audience wants and how they consume the contents they get from social media. So we will strategically create high-quality content that puts into consideration your target audience and help maintain a voice on all your online platforms that resonates with what your audience are looking for and also drive massive attention to your campaigns and help you win more votes eventually.

In addition, we monitor, manage and promote these contents to ensure they get the visibility they require and deliver on the result you desire.

We have a reputation of delivering on our promises; that is why more than 1,000 brands in Nigeria trust us with their marketing and that’s why we are number one in Africa when it comes to digital marketing and online advertising.

Here are our standard charging rates. You could get in touch with us for more custom packages.

  1. iii.SMS and Email Marketing

Get over 100 million GSM phone numbers and up to 2 million active and verified email addresses of people living and working in Nigeria grouped by states, local government area, and profession. This is a verified and the most authentic phone numbers database.

Some of them come in complete data including the First and last Names of recipients, gender, occupation, LGA, state, address etc. depending on your preference and campaign objective.

Visit 
GSM Phone numbers database and Email addresses of businesses and individuals for more details.

 

  1. B.Radio and TV Jingles

 

Go live on radio and TV and reach millions of local audiences.

  1. i.Radio Jingles and Interviews

We will submit your Jingles, adverts, and voice-overs to top radio stations in Lagos, Ibadan, Abuja and other major cities in Nigeria, we will also arrange for interviews on some radio stations. Radio jingle is a proven way to expose your campaigns to millions of people daily and also an extremely important aspect of building a relationship with local audiences

  1. ii.Newspaper and Blog sites in Nigeria (press release)

Post on Punch, vanguard, premium times, bellanaija, lindaikeji, etc.

In our industry, we usually say that “content is king and distribution is queen, each type of content plays an important part that one simply can’t afford to ignore. The post on various newspaper and blog websites will allow you to establish a more personal connection with their readers, by answering some of their most burning questions, offering advice and sharing your insight with their audience.

On the other hand, press releases will help us build trust and authority on different fronts, by stimulating journalists and media outlets to talk more about the positions you’re vying for and what voters stand to gain.

  1. iii.TV Video and Audio Jingles and interviews

We will submit your adverts, jingles, and voice-overs to top TV stations in Lagos and other major cities in Nigeria, we will also arrange for interviews on some TV stations. TV jingle is a proven way to expose your campaigns to millions of people daily and also an extremely important aspect of building a relationship with local audiences

  1. iv.SMS Short Code Services
  1. v.YouTube Videos Views

If you have your jingles and adverts on YouTube. We can get views you need for your video go viral and get the expected exposure,  Aside from sending the video to the TV stations we can upload it on YouTube and direct web traffic to it to increase the view rate. We can guarantee over a million views per month

  1. vi.Branding

Branding will help get your name and campaign out there. We would make up some stickers, badges, posters, T-shirts (very common in Nigeria) or anything else you can think of that include your name. Then, leave the stuff anywhere you can. Pass them out at large gatherings, give them out during events and performances, and seize every chance you get to drop your stuff at places and offices.

  1. vii.Charity Events

Charity Events is one sure way to make a politician popular because people will be drawn to him because of the charity his/charity works.

  1. viii.Voice SMS

Voice sms (Robot call or Robocall) enables you to record your messages in your local dialect and broadcast it to millions of people at once. And with the millions of verified, active and well segmented Nigerian GSM Phone numbers at our disposal, we can help you target your audience precisely.

Let the Number one voice SMS provider in Nigeria and beyond create conversion-driven voice notes for your political campaigns.

60 sec = N12
45 sec = N9
30 sec = N7
15 sec = N4

Call 07014039333, 08140806869 for more information.

  1. C. Outdoor Advertising

Reach Millions of Nigerians in different location through outdoor advertising

 

Are you looking for the best outdoor advertising company and branding agencies to handle your Nigeria 2019 elections campaigns or do you want to know the cost of outdoor advertising in Nigeria and beyond? You are in the right place. We have billboards in Lagos, Abuja, Rivers, Kano, Enugu and other parts of Nigeria.

There is no doubt that outdoor advertising is a great medium of massive advertising, and also one of the oldest and most effective means of advertising.

We offer the following types of outdoor advertising: digital billboards, bus benches, interiors and exteriors of buses, taxis and business vehicles, and signage posted on the exterior of your own brick-and-mortar location.

Outdoor advertising works well for promoting your campaigns in specific Point of sale displays include

Mobile billboards

Guerrilla advertising 

Lamp Post advertising

Transit advertising and wraps (subways, taxis, trains, buses, trains etc.)

Street furniture (kiosks, bus shelters, telephone booths etc.)

For outdoor advertising or digital billboard advertising in Lagos, Abuja, Rivers, Kano, Enugu and other parts of Nigeria click here to contact us

 

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BEST AD SERVER IN AFRICA FOR PUBLISHERS.

BEST AD SERVER IN AFRICA FOR PUBLISHERS.

Looking for the best ad server in Africa? I’ve compiled a list of great display advertising servers in Africa that allow you monetize your web traffic and gain more visibility to your site. While most SMEs and individual bloggers don’t require their own ad servers, there are still plenty of users ranging from premium publishers to agencies and large companies who need these servers to gain better control over their advertisement campaigns.

Advertising servers help publishers in many ways. First, they make managing ads simple, allow you to mix up demand and rotate as you wish, provides full control, allows for better targeting towards specific audiences and advanced reporting features.

Without delay, let’s get into the list.

  1. Alternative Adverts

Alternative Advert is the leading online advertising company and digital marketing agency in Africa which has been privileged to run online advertisement/marketing campaigns for SMEs and multinationals around the world. As a result, they have a long list of clients which we can make available on request for reference purposes. Top Clients they’ve worked with include Bforex, Airtel, pz cussons, First Bank, Gfive Mobile, and AIICO Insurance etc. you want to get your products and services on the best ad server in Africa, don’t you?

  1. Google Adwords

Google AdWords is an online advertising service developed by Google, where advertisers pay to display brief advertising copy, product listings, and video content within the Google ad network to web users. Google AdWords system is based partly on cookies and partly on keywords determined by advertisers. Google uses these characteristics to place advertising copy on pages where they think it might be relevant. Advertisers pay when users divert their browsing to click on the advertising copy. Partner websites receive a portion of the generated income.

  1. Adquet

Adquet is another leading ad server in Africa that provides a highly sophisticated online platform for advertisers and publishers of all sizes to meet up and exchange advertisements and traffic in a mutually beneficial manner.

  1. Double Click for Publishers

Take advantage of this comprehensive suite designed by Google to help large publishers accelerate their digital ad operations and generate even-greater returns.

  1. Atlas Solutions

Atlas Solutions is a subsidiary of Facebook, acquired from Microsoft in February, 2013, which provides services in online advertising. The Atlas advertising platform, originally built by Razorfish, serves billions of ad impressions a day and features a suite of tools for marketers to serve, manage, track, and measure the performance of advertisement campaigns.

  1. OpenX

OpenX is a programmatic advertising technology company. The company has developed an integrated technology platform that combines ad server and a real-time bidding (RTB) exchange with a standard supply-side platform (SSP) ensuring the highest real-time value for any trade

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List of trusted digital marketing agencies & social media management companies

List of trusted digital marketing agencies & social media management companies

List of trusted digital marketing agencies and social media management companies in Lagos Nigeria

Success of every digital marketing or social media campaign just like other form of advertisement or marketing campaign depends on the marketing strategy implemented by the digital marketing agency.

With so many digital marketing agencies in Lagos Nigeria it can be so confusing to choose the right digital marketing agency or social media Management Company for your marketing campaign.

Having worked with so many digital advertising agencies and social media management companies over the years, we have listed some result oriented and trusted agencies below.

  1. 1.Alternative Adverts Ltd

Alternative Adverts Ltd is Nigeria's and Africa’s leading Digital marketing agency, and one of the earliest digital marketing agency, with office in Surulere Lagos Nigeria.

Clients: According the information obtained on their websites, they have both local and multinational companies in Nigeria and beyond as clients, like;

PZ Cussons Nigeria

Airtel Nigeria

FBN Insurance

AIICO Insurance

Swift Network etc

url: https://www.alternativeadvert.com

 

  1. 2.Carol wabara

Caroline Wabara is mom, author, and digital marketing consultant with a unique perspective on Social Media, Web Design, SEO, PPC advertising and marketing analytics.

Clients: I was unable to get the list of her clients from her website but I know she is good at what she do and has worked for so many individuals and companies in Nigeria

url: https://carolinewabara.com/

 

  1. Digital marketing Nigeria

Digital Marketing Nigeria is another reliable digital marketing agency and they thier website is reliable source for digital marketing news as well.

Clients: I was unable to get the list of their clients from their website but I know she is good at what she do and has worked for so many individuals and companies in Nigeria

url: https://digitalmarketingnigeria.com.ng/

  1. Anakle

Anakle provides full service internet marketing for brands and agencies, including search, display, SMS and email advertising.

Client: According the information obtained on their websites, they have both local and multinational companies in Nigeria and beyond as clients, like;

Access Bank

British Council

Coca Cola

Etisalat

P&G etc

https://anakle.com/

  1. Traders Ball

Traders Ball is another great digital marketing firm with a unique perspective on Social Media, Web Design, SEO, PPC advertising and marketing analytics.

Clients: I was unable to get the list of her clients from her website but I know she is good at what she do and has worked for so many individuals and companies in Nigeria

url: http://tradersballng.com/

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Effective Facebook Marketing Strategies for 2018

Effective Facebook Marketing Strategies for 2018

Effective Facebook Marketing Strategies for 2018

Are you making enough money from your Facebook channel? I know Facebook is a social platform, but smart marketers are making the most of it to promote their businesses and sell their products. Facebook is bigger than chatting and sharing pictures.

There is more it can do to boost your marketing activities than you thought it could possibly do. With over 2.2 billion monthly active users in the world Easter Promopresently, you have more than larger market for your products and services.

Facebook has grown to become one of the most powerful connecting platforms and you can leverage their network to move your business forward whether you’re a startup or already established.

How I can translate this large online audience to patronage for my business and more ROI for our marketing efforts, you may ask.

However, these strategies will set you in the right direction in getting the most of your Facebook marketing activities.

With these systematic Facebook Marketing Strategies, you can reach your audience at the time when they are primed to buy; or at least raise awareness of your company, product, and services to you’re the top on the mind when they are ready to buy

  1. 1.Be online.

Not once in a while but regularly. Not when Whether you are online or not, Facebook keeps moving, keeps changing! Your feed is a proof. This means being active on f Facebook e.g. sharing pictures, videos and other content is not negotiable or subject to your timing. You either commit yourself to it or lose your online businesses who can.

  1. Back Link

Link your content back to your website, every time! That’s a smart strategy any day. Don’t bug people down with sales copies and advertising messages that’s a social media no-no. Give them useful content and send them to your site for more information.

  1. Reach your Best Customers with Facebook Ads

A lot of businesses are more concerned about the impressions, likes and follows they get from their posts than how close they are to achieving the bottom line which is sales. These Metrics are great as they even help promote brand awareness but they don’t bring food to the table, do they? With Facebook Adverts, you can reach your core audiences that have the potential of becoming your paying, loyal customers.

  1. Engage your audience

You have to show commitment to your Facebook Marketing Strategies by consistently posting new content to your company’s Facebook page such as photos and videos, with links back to your site. Provide plenty of useful information, free. Not only will you connect better, you’ll also sell more.

Final Thoughts

This Easter Season, we at Alternative Adverts are giving you 20% discount on all your social media campaigns. Facebook, Twitter, Instagram. Reach large audience and make massive sales this season.

Click Image to learn more.

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All the Marketing Tools you need to Know about in 2018

All the Marketing Tools you need to Know about in 2018

If you’re a marketer and you are not using these tools for your campaigns and activities, you’re way behind trend and I can guarantee you’re underperforming in your marketing activities.

What are your marketing goals for 2018? Are you serious about generating new leads and converting them into paying customers? Then great marketing tools are your ally. There are thousands of online and offline marketing tools that will help you meet and exceed your goals but I’ve compiled a long list that will help you with not only your analytics but also for content marketing, conversion rate optimization, email marketing, social media marketing, search and more.

If you check online you’ll find out thousands of tools that will help you carry out your online marketing activities smoothly. Yes you saw that right, thousands of them. But the sheer number of available tools can also be downright intimidating. Where should you start?

But these tools that I’ve compiled a list of awesome tools that will get a business of any size started in helping you achieve your set marketing goal.

In this post, we'll be giving you a full analysis of well-known marketing tools in a slightly different way, where it depends on objectives like:

•           Reaching your intended audience

•           Generating leads and sales.

•           Converting visitors and boosting customer value.

•           Engaging your current customers or clients

A considerable amount of these tools are free or of minimal cost so bookmark this article, return, and research at your free time. You won't require every tool you find here, that’s certain. Simply pick the ones that will enable your organization to accomplish its core objectives.

Let’s get into the article proper, here are about 100 marketing tools and softwares at your disposal to choose from in order to fuel your organization's advertising successes

Multiple Display Advertising tools

Keyword Research and Search Engine Optimization Tools

SEO Keyword Analysis

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VACANCY FOR MARKETING EXECUTIVES AT ALTERNATIVE ADVERTS LIMITED

VACANCY FOR MARKETING EXECUTIVES AT ALTERNATIVE ADVERTS LIMITED

URGENT VACANCY FOR MARKETING EXECUTIVES AT ALTERNATIVE ADVERTS LIMITED

Alternative Adverts network service Ltd is one of the preferred online advertising companies in Nigeria and a leading digital marketing agency in Africa. We are rated No.1 Online advertising and Digital Marketing Company in Nigeria by Google search and other search engines.

Vacancy exists for the following positions;

1. Marketing Executive

2. Customer support

Office Location: Surulere, Lagos

 

Marketers Job Description

  • Willingness to work on a flexible schedule
  • Effective interpersonal relations
  • Ability to work independently and in collaboration with a team
  • Understanding of the Digital Advertising industry will be an advantage
  • Post SSCE qualification & No age restriction
  • A knave for meeting targets and set deadlines
  • A convincing personality an appealing dress sense that enhances the reputation of the organization.

 

  • Customer Support Job Requirements
  • Relevant bachelor's degree
  • Current with relevant technology trends and applications
  • Proficiency in ms office applications
  • In-depth knowledge of customer service principles and practices
  • In-depth knowledge of customer service software, databases and crm tools

Key Competencies

  • Communication Skills
  • Writing Skills
  • Initiative
  • Flexibility
  • Presentation Skills
  • Stress Tolerance
  • Customer Service Focus
  • Supervisory Skills
  • Problem Analysis And Problem-Solving
  • Decision-Making
  • Planning and Organizing

Remuneration is attractive!

Note: All candidates should possess relevant qualification with nothing less than 2 years’ work experience

How to Apply

Interested and qualified candidates should send their CV’s to: This email address is being protected from spambots. You need JavaScript enabled to view it.

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6 Social Media Tips to Drive More Business in 2018

6 Social Media Tips to Drive More Business in 2018

The table has turned. Social Media has taken over!

It’s no more news that Social Media has changed everything from the way we interact and make money to the way we do business and advertise our brands. The smart businesses are leveraging on this powerful media to promote their brands and increase their revenue.

In a world where everything and everyone is “online”, you can’t afford not to get it right. This isn’t all there is to it, but these 5 tips will help you get more results with your social media channels this 2018

  1. Don’t just post, engage

If you’re posting on social media and nobody is liking, commenting on and sharing your posts, not only should you be bothered, you should also find means to rectify that immediately. And in rectifying, the first thing you should check is the relevance of your article. How relevant and interesting is your content to the people you are trying to reach? Then you need to check your visibility to search engines. Promote your pages to relevant people to increase your engagement and followership.

  1. Don’t just sell, connect.

Social media is different from all other kind of media in that it is highly interactive. It is primarily for social interactions, not for marketing. You can’t break this most important rule and expect everything to go well. No, it won’t!

A lot of people focus on the Media in “Social Media, and use it to push their businesses while ignoring the social part that forms the bedrock of the results you get. The basic and probably the most important truth about social media that will drive more patronage to your business in 2018 and improve your ROI ultimately is this “Focus on connecting, not selling. When people connect to your brand, they patronize you by default. By connecting, I mean post contents that your audience will find, useful, relevant and helpful and even if you have to market your products/service, do that from the standpoint of your customers needs not your need to sell.

  1. Don’t just create content, get feedback

There are five essential components of a communication process.

They are the sender, receiver, message, channel and feedback. These components apply in social media interactions as well. A communication encounter is not complete until you’ve gotten a feedback from the receiver. So ask questions, ask for feedbacks, treat comments and complaints with urgency; these are things that will help you know what you’re doing well and what you’re not and then improve.

  1. Don’t assume, inquire.

In traditional marketing, marketers assume they know the customers’ needs and problems and present their products as he solution but with social media marketing, it’s a different case. Here you need to find out what is most important to your audience and develop your content narrative around it. That is the only guarantee to good results

  1. Don’t post when you’re chanced, post when they’re online

When it comes to posting on social media, timing is key. While you’ll find some useful suggestions as to what time to post online, you can also determine the best timing your post will get the most result by testing yourself. Post at different intervals and watch out for the timing that got you the most result. Test it several times and once you’ve arrived at a time, stick to it

  1. Hand your business Social Media activities over to a Trusted Agency.

This is one of the things we do best at Alternative Adverts. We understand the consumption patterns of social media content so we strategically create premium-quality and highly engaging content that not only connect your audience to your brand but also drive massive patronage to your business and increase your ROI.

In addition, we monitor, manage and promote these contents to ensure they get the visibility they require and deliver on the result you desire.

Are your social media channels getting you enough visibility and making you enough money? If you can’t answer yes confidently, then this is for you.

We have a reputation of delivering on our promises; that is why more than 5 000 brands in Nigeria trust us with their marketing and that’s why we are number one in Africa when it comes to digital marketing and online advertising.

Check our pricing and packages or get in touch with us.

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Got A Great Product? Launch It In 3 Easy Steps.

Got A Great Product? Launch It In 3 Easy Steps.

You’ve been through the early stages of researching, developing and testing your products. The packaging is ready, the branding is perfect. You feel you’re good to go and now ready to start selling your products to the market. Just before you take that giant step, take a look at these easy steps that will help you launch your product like a pro and claim your share of the market.

Launching a new product is much harder than it sounds because even if your product is exceptional or revolutionary, you still have to scale through the ordeals of getting your messages out there to your customers which definitely involves other critical issues like overcoming customer doubts, getting ahead of the competition and setting a price that makes you good profit without turning off potential customers.

Getting your product to the market requires you knowing your product and market intimately, applying yourself and making do with your best ideas, and thinking outside the box

Regardless of whether your product is tangible or intangible or if it’s even yourself you’re trying to market. The same strategies and steps apply.

Here are 3 Steps to Get Your Product in to the Market.

  1. 1.Have a Marketing Plan.

Creating an excellent plan is where it all begins. A plan gives you a blueprint that informs what you want to achieve, how, the time frame and the cost attached to it. Performing several marketing activities without a structured plan is like beating around the bush and hoping your activities yield desired efforts. If you overlook this critical process, you will pay dearly for it in sales, later.

Start with finding if there’s a market for your product. If there is, get the most recent market synopsis for your business. Also, speak to others who run business like yours and ensure your plan includes

  • Product description
  • Target Market
  • Customer Demographics
  • Price
  • Competition
  • Promotion
  • Advertising
  • Profit Percentage
  • Product Guarantee
  • Product/liability Insurance
  • Budget

Step Two

2. Set a Launch Date

That’s what big companies do and that’s why their products do well in the market. They set a launch date and keep whetting your appetite with adverts until you’re anticipating for your product. When exactly is your product going on a shelf, in a store, a rack in front of a audience or online? Decide and put it writing.

Apart from helping potential customers anticipate the launch of your products, setting a launch date also gives you something to aim at and helps keep you accountable.

The launch date is typically set far ahead an intensive marketing effort ahead. Setting a launch date six months in advance is the minimum for a strong marketing campaign, anything lesser would compromise your efforts and results, suggested Fran Briggs a marketing copywriter and blogger at the balance

While the launch date is set, go all out and publicize your products. Any medium that will guarantee you getting in the face of your clients will do.

People will only buy what they know about.

3. Hire a Digital Marketing agency.

Digital marketing has changed the way the world buys and sells and no matter how great your products are or how excellent your plan is; if you will sell to people in the 21st century and get the best from your campaigns, it become non-negotiable that you hire a professional agency. They know the channels and strategies that can get you the highest returns on investment. If you’re to hire an agency, make sure you go for the best. Beware of those who make extra-ordinary promises and deliver little or no result at the end of the day.

At Alternative Adverts, we give your business a visibility that creates massive brand awareness and drives patronage. Every month we reach more than 50 million people online through search engines, social media, emails and other e channels. More than 5000 top companies in Africa trust their digital marketing in our hands and we help them stay ahead of competition.

We work with whatever your budget is, to ensure you get the most value for your marketing efforts.

Are you launching a new product or do you want to advertise your existing products.

Get talking with our professionals

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Frustrated with your marketing results? Learn how to reach wider and save costs.

Frustrated with your marketing results? Learn how to reach wider and save costs.

 Frustrated with your marketing results? Here’s one way smart businesses are reaching wider markets and saving huge costs.

This is not another sales gimmick or a plain trick to get you to read my post, this is the way smart businesses are saving huge marketing costs and getting the highest returns on Investment. Sad but true, large marketing costs doesn’t always translate to wider reach and more customers. If not, a lot of businesses will be winning more customers and driving more sales and we will have lesser frustrations in the market place.

These frustrations however don’t exist in the space of smart business owners and service providers. Instead, they are spending less on marketing yet getting more returns on their investment.

You want to know the trick? There it is– Email Marketing!

I know. I know.

You’ve heard a lot about email marketing and you’ve probably been marketed to by companies or sold to by individuals and what you probably got were non-existent or old emails, replication of the email addresses and high bounce rates in your campaigns, and with all your expenses you probably didn’t make one single sale or maybe you made a few sales that didn’t commemorate with how much you spent.

I understand these concerns and frustrations my friend, but that doesn’t throw away the target marketing power of email marketing and its ability to get you what you want in terms of wider reach and more patronage. Email Marketing can get you more results than you imagined, if done right of course!

Who are you trying to target with your business? Business owners? Online Shoppers? SMES, Graduates, students? Whoever your target audiences are, and whatever your budget is, at Alternative Adverts online advertising agency, we have tested and proven email marketing plans that’ll work for your business, and the best part is that they won’t break your purse!

It doesn’t matter if you are already trying to build an email list or you even have no clues how to go about reaching your target customers through email, we got you covered.

Do you want access to active email addresses of more than

100 000 Top Businesses and organizations

131 000 SME contacts

Email addresses, phone numbers, company names, addresses etc.

100 000 Lagos contacts

300 000 top proven online shoppers

100 000 top bank customers

140 000 highly connected individuals and corporate organizations in Nigeria

300 000 Lagos students

22 000 Lagos Executives

65 000 Nigerians.

Regardless of whether you have your email addresses already and want us to either help you craft or design newsletters or send with our platform, or you want to buy our email addresses, we can assure you of more than 90% success in all our campaign activities. And our prices are quite affordable.

Want to get started? Call 07014039333 or 08140806869 to find out all you need to know about our email marketing services. Check here for our Standard Pricing Rates

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Vacancy for Website/graphics designer & Marketing executives

Vacancy for Website/graphics designer & Marketing executives

Urgent Vacancy at Alternative Adverts Ltd for positions of Website/graphics designer & marketing executives

Alternative Adverts network service Ltd is one of the preferred online advertising company in Nigeria and leading digital marketing agency in Africa. We are rated No.1 Online advertising and Digital Marketing Company in Nigeria by Google search and other search engines.

Vacancy for the following positions;

  1. 1.Website/graphics designer
  2. 2.Marketing
  3. 3.Customer support

Office Location: Lagos

Requirement

   Candidates should possess relevant qualification with nothing less than 2 years’ work experience

How to Apply

Interested and qualified candidates should send their CV’s to: This email address is being protected from spambots. You need JavaScript enabled to view it.

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Netpreneur 2018: learn Tips, Tricks, latest marketing software & tools

Netpreneur 2018: learn Tips, Tricks, latest marketing software & tools

Netpreneur 2018 Part (ONE): learn Digital marketing Tips, Tricks, latest marketing software, tools and entrepreneurial skills to excel in 2018.

Are you prepared to learn new skills that will improve your life, career or business for good in 2018?

At Netpreneur 2018 you will learn the Tips, Tricks and the latest marketing software and tools to improve your business in 2018, acquire more customers or clients, make more sales and improve your CV as a professional.

THE INTERNET PRESENTS ENORMOUS OPPORTUNITIES TO BUSINESSES AND INDIVIDUALS IN OUR TIME, IT IS TIME TO TAP INTO IT.

Date: 19th to 23rd February 2018

Time: 12:00 Noon to 2:00 PM each day

Venue: Online (Facebook live, Instagram live and YouTube live)

Training fee: FREE

Certificate: Soft copy N5, 000, Hard copy N7, 500

To register visit http://netpreneur2018.gr8.com/

Or To register on eventbrite click Netpreneur 2018 Registration

Visit https://www.facebook.com/netpreneurnigeria to read more about Netpreneur 2016 and see the testimonies from participants.

Netpreneur 2018 is a Digital Marketing and Entrepreneurial skill training “Online”.

Are you finding it challenging to make sales because of the recent economy situation?

Do you wish to venture into a new business and make it a household brand at the shortest possible time?

Do you want to upgrade or boost your CV and become more productive in any organization?

Are you without job and want to acquire new skill that will make you employable or even help you start your own business?

This is an opportunity to learn new and relevant skills in advertising and marketing using the digital tools like;

Social media marketing

Email marketing

Search engine marketing

Display advertising

Marketing automation

Chat bot AI (Artificial Intelligence)

Video marketing on YouTube, Facebook, instagram etc.

Those tools will enable you advertise your products, services or events online, and reach millions of people online in Nigeria and beyond at the most cost effective price, guarantee increase in sales and customer acquisition.

Resource persons

You will be learning from the digital marketing experts in the industry who are ready to teach and share their experiences, the list includes the likes of

Frank Donga: Actor/Comedian, Digital Content Producer

Mr Emmanuel Mwafor: Managing director, Alternative Adverts Ltd

Caroline Wabara: A respected female digital marketing expert, carolinewabara.com

Daniel Malik: CEO Traders Balls,

Cajetan Ezeorah: Coteworld Enterprise etc.

For business owners and managers the training would assist you in boosting your products/services sales online.

For professionals it is an opportunity to get a globally recognized certificate in digital marketing and Entrepreneurial skill. Also, this is an opportunity to learn from the business leaders.

 

Course outline

   Digital Marketing Fundamentals and Website Conversion Funnel

   Traffic, Online Advertising, and Customer Acquisition

   Social Media and Community

   Marketing Email Marketing and Lead Generation

   Video Marketing Blogging and Content Marketing

   Digital Marketing Strategy and Planning

   Analytics

   Mobile/SMS Marketing

   E-commerce marketing

   Re-marketing

   Search Engine optimization (SEO)

   Search Engine Marketing (SEM)

   Classified ads and forum

   Online payment integration

   Database sources and management (Email and GSM Numbers)

   Entrepreneurship

Training Details

  1. 1.Google business/map: You will learn how to overtake your competitors and place your business on first page of Google map/business
  1. 2.Search engine optimization: How to place your business on the first page of Google search and other search engine (Basic SEO)

           We will cover the following

  • On page SEO
  • Off page SEO
  • Technical SEO
  • Plagiarism
  • Link building
  • Site analytics
  • Site map generation
  • Google and Bing webmaster etc.

       3. Website Conversion Funnel: How to convert your website visitors to paying    customer/clients by

  1. Install chat app
  2. Write your landing page like a sales letter
  3. Install other website visitors conversion tools
  1. 4.Social media optimization: How to polish social media profile as a business person to attract more customers, and attract the right job as a professional.
  1. 5.Google adwords and alternative adverts ad servers: How to advertise on multiple websites as jumia, konga and others do and reach your target audience online, on all platforms using retargeting features and other PPC and CPM advertising methods

 

  1. 6.GSM and Email Database in Nigeria: How to access over 90 million GSM phone numbers of different categories of people in Nigeria, and also how to access over 2.5 million email contacts of businesses and individuals in Nigeria
  1. 7.Bulk email server setup: How to setup bulk email server and get millions of email credits for your business or client at an affordable price and pay in Naira instead of dollars
  1. 8.Blogging for business: How to make money blogging, the following will be covered;
  2. Choosing the right niche
  3. Writing compelling articles
  4. Source of contents
  5. Free blog platforms
  6. Pay for custom domain
  7. Best blogging platform etc.

   11. Facebook Advertise secrets: Most cost effective way to advertise on Facebook  and reach millions of target customers and save big on advertising budget using

  1. Click bid
  2. Impression
  3. Lead generation
  4. Page like etc.

   12. Marketing automation: Chat bot, automating website feedback with chat bot

13. Business and marketing resources: How to access several eBooks, audio books and videos on how to start and run a successful business online

14. Video making: How to make good video for your business within 5 free, using easiest video making software online, and no experience required.

15. Online payment integration:

16. Entrepreneurship:

To register visit http://netpreneur2018.gr8.com/

Or To register on eventbrite click Netpreneur 2018 Registration

 

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Prostate cancer solution

Prostate cancer solution

Prostate cancer crisis!!!

Barrister Anthony Woke Up At About 12Midnight To Urinate. He Almost Fainted When He Just Couldn't Pee: ENLARGED PROSTATE!!! Read more 

ANY MAN ABOVE 40 Shouldn't Wait For This Crisis!

PREVENT Or SHRINK Your Enlarged PROSTATE Now!

Visit http://men.healthsense.com.ng/shrinkenlargedprostate.html to read more 

Prostate health is the concern of most men at 40 years old and above. Some start having issues in their 30s because of lifestyle. Urinary and Sexual Health Challenges become quite uncomfortable and embarrassing.

PROSTATE CANCER!!!

ANY MAN ABOVE 40 Shouldn't Wait For This Crisis!

For PROSTATE CANCER SOLUTION visit http://men.healthsense.com.ng/shrinkenlargedprostate.html 

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war against satanic manipulation

war against satanic manipulation

Divine Appointment Ministry Int'L

present A program titled: It’s Another Night of War Against Satanic Manipulation

Venue: National Stadium Surulere, Lagos

Date: Fri. 9th Feb. 2018

Time: 8pm

Call 08062957686, 07088665731 for enquiries

Powerd By: Divine Appointment Ministry Int'L

Church Address: 17, Oyewole street, Awoyokun, onipanu, Onipanu, Lagos, Lagos, Lagos 

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